Event Signage And Effective Low Budget Advertising Guide

April 10, 2017 / in Blog / by Mesh Direct / No Comments

There are dozens of factors to consider when it comes to event management and success. However, event signage and effective low budget advertising are usually at the top of that list. Planners want to know the best ways promote their event, and create a unique, branded experience.

One way of creating a uniform branded aesthetic across the scope of your whole event is to use event signage. This is also an incredibly effective form of low budget advertising.

Event signage

Here at Mesh Direct, we’re experts in large scale printing and have many years experience in event signage. We’ve created event signage for numerous festivals, lifestyle events and promotional programs, including Vivid Sydney, Electric Gardens festival, Stereosonic, Winter Festival and more.

When it comes to creating effective signage for your event, and achieving that all-important uniform aesthetic on a low budget, there are a range of options.

Check out the types of banner mesh and event signage below, and determine which is right for you and your event.

Shade cloth/scrim

Shade cloth is a budget-friendly option for many, and is a fantastic solution for festival organisers in particular. It’s usually used on barrier fencing, particularly on long runs where a high print resolution isn’t always necessary. Scrim is a good starting point or entry level branded fencing.

It’s sold in rolls of 50 metres, and can be reused again and again, making it perfect for regular events.

Premium banner mesh

Premium banner mesh is a great solution for things like sporting events or music festivals. Our perforated material provides impressive visual impact and high resolution print quality. This design also allows for wind to pass through without interfering with the fence or structure itself.

While a little more expensive than shade cloth, premium banner mesh does have a superior print quality, which is ideal for displaying the artwork and branding of your event.

This printed shade mesh is perfect for covering up unsightly fencing with your branding and advertising your event.

Particularly if you need to set up the structure and scaffolding of your event in advance, wrapping your temporary fencing with branded mesh can prove to be very effective low budget advertising.

Vinyl hoarding

Vinyl hoarding is another fantastic option for your event signage and low budget advertising. Vinyl hoarding provides the highest possible print quality where wind flow isn’t a crucial factor. You’ll likely find vinyl hoarding outside of buildings and shopping centres where it easily grabs the attention of passersby.

It’s also often used at music festivals and large scale events where timber barrier fencing has been installed.

Another common use for vinyl hoarding is for smaller banners where there is a greater need for durability and high visibility.

Corflute Signage

The final option for event signage and low budget advertising it corflute signage. This is lightweight and versatile, and is ideal for events and festivals due to its low price. It’s most common use is for directional signs, menus, and safety signs.

Banners and signs combination

Of course, for most events, you’ll need a combination of the above signage types. This is definitely recommended for achieving that uniform look across your festival or celebration.

For the most effective low budget advertising, using a combination of event signage is the best solution.

• banner design
• Banner Mesh
• crowd control barriers
• Event signage
• event walls
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Media Walls – The Perfect Brand Promotional Tool For Events

November 15, 2016 / in Blog / by Mesh Direct / No Comments

Media walls are perfect for an extensive range of festival and event signage options and are your premier option for sponsor promotion and brand awareness. All events are unique and have their own style and what a better way to distinguish yourself from the crowd with a personalised and unique media wall to capture the audiences attention. The most common way event organisers are able to distinguish themselves is through a physical sense; through artistry and design they allow themselves and their sponsors memorable to their audience. Many events are flooded with sponsors that all want to get a slice of the attention and what a better way than to achieve optimal branding results than with media wall signage.

In an advertising sense, the use of media walls and event walls for festivals and events is that they generally see tens of thousands of people congregate to a small enclosed space or they have a huge television presence which gains exposure to the masses. There is often a large amount of physical areas with wasted space that could be occupied and used for advertising space in need of covers, media walls and bars or stand wraps along with many more. For sponsors they guarantee a large audience and exposure for their brand and/or message.

Versatility is of high importance and different sizes are often needed for different events. As a result there a varying sizes available to suit all events generally ranging from 2.3m (width) x 2.26 (heights) to 6m (width) x 2.26m (height). To ensure you get the right event wall option speak to the experts and various companies such as ourselves at Mesh Direct to have the right product for the right application.

Media walls have featured and become apart of the event landscape over the past decade and have been seen in some of the largest events in Australia. Events often have tough time constraints and as a result the media wall acquiring process has been perfected to adapt to time pressures and logistical constraints with supplying media walls for events. There are even event printing apps to ensure that things run as smoothly as possible.

Media walls are the perfect option for event and festivals such as brand and product promotions , concerts, product launches, theatrical, media walls for media events, sporting events, marathons, church events, school events and community events. All products created by companies such as Mesh Direct are produced from the highest quality inks and substrates using the latest print technology and are all printed here in Australia. They are companies that you can trust for all your media wall and banner solutions for events, not only to deliver on time, on budget and on spec, but they also pride themselves on providing fantastic service.

• Advertising and design
• banner design
• banner finishing options
• Banner Mesh
• banner strength
• branded banners
• Building
• building signs
• Building Wraps
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• construction advertising
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• construction site signage
• Corflute Signage
• event walls
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• festival and event signage
• media advertising
• medial walls

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5 Tips to Ensure a Perfect Banner Installation on Temporary Fencing

September 01, 2015 / in Blog / by Mesh Direct / No Comments

Your beautifully printed banner mesh has cost you a bit of money but is now all set to repay you in conveying your message –  you just need to install it. Installing banners on fencing is usually a fairly simple task if you know some basic tips and the cornerstone of those tips is tension. A banner that is crooked, sagging or flapping in the breeze can be more damaging than helpful, displaying a lack of care and sloppiness.

Here are some simple tips to ensure you get the best visual result from your next installation:

1. Purchase the correct substrate and size for your project.  We recommend you always leave some space between the height of the fence and the vertical banner dimension. Our knowledgeable sales consultants will guide you to pick an ideal size and substrate depending on various factors such as wind load, size of fencing, how long you would like to use the banner for etc.
2. Plan the installation when you can have someone else to help you and weather conditions are favourable.
3. Use the correct installation method. Cable ties should be interlaced through the grommets and fencing.
4. The banner should be tightened to the perfect tension ensuring your message displays on a flat canvas
5. Maintain your banner by regularly checking the tension and making any adjustments as necessary.

This is a great time-lapse video showcasing the installation of a mesh banner at Leichhardt Park Aquatic Centre in Sydney’s Inner West.

At Mesh Direct, we can provide a professional installer to do the job for you if you prefer. Please see our installation service page for more details or contact us on 1300 368 978 or visit www.meshdirect.com.au/get-a-quote/.

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• Banner Mesh
• branded banners
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• building signs
• building site signage
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• construction advertising
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• Premium Banner Mesh
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• Shade Cloth
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6 Reasons Why You Need Corflute Signage

July 15, 2015 / in Blog / by Mesh Direct / No Comments

If you are looking for sturdy but lightweight signage for your building and construction site, event or real estate listing, corflute signage is your best solution.

Here are 6 reasons why you need corflute signage:

1. Cost Effective
Corflute is a budget friendly signage solution for many applications which can replace expensive substrates such as aluminium panels or colour-bond signage. This low-cost form of plastic signage is economical and inexpensive, perfect when needing bulk supplies.

2. Easy Installation
Corflute is a lightweight substrate that can be installed and removed in a flash, anywhere and by anyone. It can be affixed to any flat surface using adhesive tape, glue, screws or nails. It can be easily attached to fencing through metal eyelets in each corner.

3. Customisable
Corflute can be cut to any shape or size and is adaptable for any space. Corflute blanks are 2400mm x 1200mm and sheets can be cut into multiple shapes and sizes. Corflute can be joined at install effectively making enormous signs.

4. Variety of Uses
Corflute is used in a variety of short or long-term projects such as real estate signs, promotional signs, construction site signs, building site signs, compliance signs, tradesman site signage, building site warning signs, security company signs, trade show display signs, in-store promotional, safety, warning signs and first aid signs.

5. High Print Quality
High-resolution digitally printed corflute provides a high impact and visually appealing signage solution. There are no restrictions on the colour you can use in your design which enables you to convey your brand in the best possible light. At Mesh Direct, the messaging is printed directly onto the substrate with a flatbed printer, rather than using vinyl stickers. This produces a perfect print reproduction at a budget price.

6. Durable
Corflute is waterproof and direct to corflute printing means that your message will appear perfectly no matter the weather. Corflute retains ink well and will only start to fade after years of exposure to UV. Corflute board is exceptionally strong, it is impossible to tear by hand and will take a beating when bumped into.

Corflute has many applications and its price and durability make it a very attractive medium. Before considering more expensive alternatives, we urge our clients to look at corflute first.

To read technical specifications about corflute, visit our web page – http://meshdirect.com.au/products/corflute-signage/.

For more information or to obtain a quote, call one of our friendly consultants on 1300 368 798.

• Building
• Construction
• Corflute
• Corflute Signage
• Events
• Real Estate
• Signage

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